Tuesday , November 29 , 2011

Having a relevant content strategy pays off, though it’s often underestimated by many.

That’s why we wanted to tell you “the story behind content” during our Client Afternoon on Thursday November 24th in our Brussels office.

The story book of the afternoon was as follows:

■ Why stories matter
■ Welcome to ‘Nobody Cares’
■ How to choose the right CMS system
■ Why Web Personalization matters
■ How to manage your content across multiple platforms?
■ If content is King, usability is the Queen
■ Content optimization: pure alchemy
■ In social media Content is not king – Conversation is

Photobox And also our photobooth had a story to tell …

Of people getting together, picking up ideas during the presentations and having a good time!

They had their picture taken and they could immediately see it being uploaded to the LBi Facebook fan page.

And we should not dare sending our public home hungry and thirsty!

So during the afternoon and afterwards, everybody could look back while enjoying a drink, sweet bites and very tasty sandwiches.

A perfect end of the afternoon!


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