Wednesday, June 29, 2011

Last week our Danish colleagues Jakob and Kaspar represented LBi Denmark in the Young Lions Competition in Cannes and brought home silver. The assignment was to create prestige for the NGO Planet Earth Institute. Jakob and Kasper created a cool interactive banner with sliders that showed how we through knowledge sharing are able to change [...]

Thursday, June 23, 2011

The Secret Annex of Anne Frank wins European Mixx Award The Interactive Advertising Bureau (IAB) has announced that the Secret Annex Online has been awarded with the European Mixx award in the category Best Brand/Product Launch. The European Mixx awards is an international event and every year the best interactive work of Europe is awarded. [...]

Category: Award, Leading |

Wednesday, June 22, 2011

We are very glad to announce today that we have been named the winner of the International Sitecore Site of the Year in the category ‘Best entertainment Site’, for Viage. Selected from several customers, LBi Belgium is being recognized for its use of Sitecore’s Web and online marketing technology to develop more effective business processes [...]

Friday, June 17, 2011

Yes, I’m afraid some Audi admirers will get jealous when reading this post … Why? Well, the following story only takes place in the Netherlands … What story? The “Audi Q3 Twittertour”! The new Audi Q3 is only as from September in the showroom but is now touring through the Netherlands until 24 June. The [...]

Category: Engage, Leading, mobile |

Thursday, June 16, 2011

Under a cooling canopy of trees, with rollicking zydeco music, brats, burgers and 51 of the finest craft beers in the land, the East Atlanta Beer Festival was a success on every front. The 8th annual festival of local and domestic brews drew more than 4,500 people to Brownwood Park in East Atlanta, raising more [...]

Wednesday, June 15, 2011

On Monday 13 June, the famous Webby Awards, hosted by Lisa Kudrow (you know, one of ‘the friends’), took place at New York. But also the LBi Lost Boys ‘Anne Frank team’ was present to accept the prize for ‘Best Cultural Institution’. Our colleague, Ellen, was invited to the 5 Word Speech and could not [...]

Friday, June 10, 2011

The Esprix is the yearly award for the most successful marketing communication campaign with focus on influencing behaviour. It is not only important to call up association with a campaign or have somebody accept something, but having somebody behave differently than they are used to is the hardest goal to achieve. But LBi Lost Boys [...]

Wednesday, June 8, 2011

Sony Ericsson has appointed LBi to the global digital agency roster for its Xperia range of smartphones. Following a competitive five-way pitch process, LBi will devise and execute a multiplatform brand-building strategy promoting Sony Ericsson’s Xperia smartphones in key international markets, including the UK, Western Europe and North America. The consumer engagement initiative will celebrate [...]

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