Monday, May 30, 2011

Last Sunday, 29 May 2011, LBi teamed up – for the third time – with the Ligue Braille/Brailleliga in the ’20 kms of Brussels’. Thanks to LBi’s sponsorship and the effort of our team to take on this challenge, we can contribute to the cultural and educational services the Ligue Braille/Brailleliga offers blind and partially [...]

Friday, May 27, 2011

The new European law on cookies has come to force May 25th 2011, after its adoption on November 25th 2009. This law could really change the way online marketing is done. The ‘cookie law’ states that: “A person shall not store or gain access to information stored, in the terminal equipment of a subscriber or [...]

Wednesday, May 25, 2011

June 19-29, 2011. That’s when The Cannes Lions Festival of Creativity is taking place. One of the many exciting things happening at the Cannes Lion Festival is YouTube’s Good Work at Cannes Lions project that LBi New York’s very own copywriter extraordinaire Alejandro Quilici is taking part in. The ad-focused competition asks NGOs worldwide to [...]

Category: Digital, Engage, Leading, passion |

Wednesday, May 18, 2011

Company CEO Anke Herbener named as best agency boss LBi has been recognised for achieving the most significant growth of any digital agency in Germany by the country’s leading marketing journal, iBusiness magazine. The rankings list theturnover of the largest agencies, suppliers and producers of digital interactive marketing and services. Based on strict financial criteria, [...]

Category: Agency, Experience, Leading |

Tuesday, May 17, 2011

Interactive website and influencer campaign uses social channels and CRM to develop brand advocates in the premium gin sector LBi has won a prestigious Bees Award for the social CRM campaign that it developed for premium gin brand, Hendrick’s Gin. Created to recognise social media marketing campaigns globally, The Bees Awards 2011 cover 23 categories [...]

Monday, May 16, 2011

A few days ago we posted the news on the new Gamma campaign for Fathers’ Day. We are now very happy to say that the campaign can only be called a ‘gigantic success’. In less than 2 days (36 hours to be exactly), all 38.000 tool boxes were reserved. On the first day we registered [...]

Friday, May 13, 2011

“The Secret Annex Online” has been awarded with a “Dutch Interactive Award” in the category “Beste Brandsite”. The “Dutch Interactive Awards” is granted to the best interactive work of the last year. Quote Jury report: When you talk about a brand site, then you can say that the brand Anne Frank has been well translated [...]

Friday, May 13, 2011

MetaDesign honoured by leading Chinese business magazine MetaDesign has been recognised by leading Chinese management magazine Jing Li Ren (Sino-Manager) in its 2011 survey of consulting firms. The LBi Group company has been ranked fifth in the Brand Creative Design and Advertising category following a survey of senior managers, entrepreneurs and industry experts. Other companies [...]

Thursday, May 12, 2011

Are you in for a party? Let Somersby know what cool party(’s) you will organize soon and maybe Somersby will boost your party into a real multimedia event! Free Somersby, self-service snapshot corner with link to Facebook, a professional video of your party to keep the memory of your party alive, and more … Hey, [...]

Wednesday, May 11, 2011

Today the Gamma campaign ‘Vaderdagactie / Action Fête des Pères’ was launched. If you are looking for a nice gift for Father’s Day, this is the place to be! Register on and make sure your toolbox with lots of goodies and other treats is for you!

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